Prior to now, Strivr had raised $21 million, and with another $30 million in the bank the company said that it is looking to increase adoption of immersive learning in the workplace. STRIVR made a name for itself in the sports world as one of the top startups using virtual reality to help professional and college teams train their players. The company announced today that it will ship four headsets to every Walmart Supercenter and two to every neighborhood market and discount store, meaning around 4,700 US locations (not counting Sam’s Club stores and smaller centers like campus stores) will receive them.

Tom Mainelli, group vice president of consumer and devices research at IDC, added that interest in VR from the enterprise “continues to ramp up as more companies use the technology to drive a wide range of training scenarios.”. Using radio trackers, scientists locate ‘murder hornet’ nest in Washington state — first ever in U.S. Silicon Valley mainstay NEA leads $37.5M investment in Seattle cloud startup Pulumi, Wizards of the Coast in court: ‘Dragonlance’ authors file suit over rights to classic ‘D&D’ franchise, SENIOR DATA SCIENTIST/ MACHINE LEARNING ENGINEER. Be the #LAKings goalie with our VR Experience at tonight's game outside of Section 105! The startup is also expanding its sports work beyond athletes, as it recently announced that the NFL is using STRIVR to train officials.

pic.twitter.com/DUlNFj4U1a.

“We compete with new weight equipment budget; video needs; stadium renovations,” he said.

It also lets employees learn how to use new technology. The company also announced that it has been awarded a patent by the U.S. Patent and Trademark Office (USPTO), covering an algorithm that predicts how an employee’s performance in a VR world will translate into the real world. The company, which works with eight NFL teams, 14 NCAA squads, and a handful of others in leagues like the NBA and NHL, has built new features into its software that provide coaches with more assessment opportunities.

STRIVR is also collecting a massive amount of data. He noted challenges with limited hardware and how some coaches aren’t convinced that virtual reality can actually help improve performance. Additionally, Strivr also offers professional services to get companies up and running with its software, including strategy and planning, content production, and on-site hardware configuration and management.

They start shipping next month, and Walmart says that over 17,000 headsets will be in stores by the end of the year. Subscribe to GeekWire's Sports Tech weekly newletter. Derek Belch, STRIVR founder and CEO, joins CNBC's "Squawk Alley" to discuss how his company is partnering up with Walmart to utilize virtual reality to train and promote its 1.5 million …

The core software platform itself constitutes creator tools for making immersive training programs; content and device management tools for managing the deployment across devices in multiple locations; and advanced analytics to provide insights around usage and engagement.

That ranges from measuring reaction times or creating custom tests; teams are also able to better benchmark players against one another based on their performance with the software. It also helps improve the value of STRIVR’s technology as coaches begin to rely on virtual reality training for decision-making. Strivr emerged from Belch’s research at Stanford in 2014 as a VR application made to help football players train off the field. Jeff Bezos says signs point to ‘unprecedented’ holiday sales, DoorDash plans to hire 100 for Seattle engineering center led by ex-Uber and Microsoft director, Fair housing groups file federal lawsuit accusing Redfin of ‘redlining’ minority communities, Amazon crushes Q3 expectations, sets record with $96.1B in revenue and $6.3B in profits, Techstars Seattle grad Shotcall raises $2.2M for esports fan engagement platform, Robo-commerce: Amazon’s auto-reordering Dash Smart Shelf goes on sale for $19.99, UW receives $23.5M grant to build and deploy fleet of robotic ocean-monitoring floats, Amazon earnings preview: Analysts expect another big quarter for retail and cloud giant, Textio’s newest augmented writing tool helps guide brands to use inclusive language in more content, Microsoft earnings preview: All eyes on Azure growth as tech giant reports its fiscal first quarter, Snoop Dogg can chill and play games as he unboxes world’s first Xbox Series X Fridge, Health experts weigh in on what we’ll have to do to get through a winter of COVID-19, UW researcher put tiny tracking technology on giant hornets to help state deal with murderous pest, Zillow cuts 80 Zillow Offers jobs, adjusting its approach in field offices as it eyes expansion, Microsoft Teams hits 115M users, up 50% since April; Satya Nadella sees ‘platform effect’ emerging, Expedia Group’s CEO on the future of travel, and why big cities will someday ‘come roaring back’, T-Mobile revamps TVision service with live sports and news for $40/month, unveils $50 HUB device, Follow-up: After AOC’s Twitch stream, ‘Among Us’ hit with massive pro-Trump spam attack. Let us know. Through VR, associates can see how their actions affect that. While consumer adoption of VR may have been slower than expected, Belch said the value is clear for teams like the Dallas Cowboys and companies like Walmart. Walmart associates are using STRIVR’s virtual reality technology to improve their skills. newsletter. A 17,000-headset order also isn’t bad for Oculus, which (according to an external analyst) shipped around 289,000 Oculus Go headsets in the first quarter of its launch. Sports junkie?

Strivr has nabbed some big-name clients over the past few years, including Verizon, BMW, JetBlue, Fidelity, and GE’s FieldCore.

“Now our innovation cycle is 365 days a year, as opposed to six months of the year,” Belch said. “There are so many things thrown at teams constantly. “There are only so many teams,” Belch told GeekWire. These aren’t long, hyper-complicated scenarios; they’re designed to give employees a physical feel for situations, like a more immersive version of a normal computer-based course.

“For some reason, there’s growing sentiment out there that the VR is on the decline … that the technology is entering ‘the trough of disillusionment’ … that AR is going to dwarf VR … that VR is niche and only for gamer … the list goes on,” he wrote in a blog post. (Walmart has a VR module simulating its rolling “pickup towers,” for instance.) Use cases include health and safety training, customer service coaching, soft skills enhancement, and improving businesses’ operational efficiency. But in the past few months, the business opportunity for STRIVR has skyrocketed beyond sports — that’s what happens when a giant like Walmart comes knocking on the door. NBA will use new Microsoft Teams ‘Together’ feature for virtual fan experience during games, How the Seattle Seahawks use data to win — on and off the field, Microsoft will power virtual fan experience at NFL games with Teams, following NBA deal, Thanks, Doug Baldwin, for being a total geek … and a great catch for the Seahawks and Seattle, too, Photos: Tree deep in Asian giant hornet nest, entomologists recover ‘chewed off’ radio tracker, Former Zillow execs raise $40M seed round for Tomo Networks to reinvent how people buy homes, He moved to Seattle a year ago and has already built a tool to help local businesses battle Amazon, Amazon hires 248,500 people in Q3 as Jeff Bezos challenges large employers to raise minimum wage, Walmart’s grocery and e-commerce units surge as battle with Amazon intensifies, This unconventional education group draws support from video game pioneer Gabe Newell, using hip hop, auto mechanics and more to inspire students, Rescheduling the Playdate: Portland startup sets 2021 release for unique handheld game device, Data scientist detects biothreats using expertise in veterinary medicine, conservation and math, Week in Review: Most popular stories on GeekWire for the week of Oct. 25, 2020, Seattle-area health officials call for ‘COVID-19 reboot’ as cases and hospitalizations rise, Science, art and humor on display in Fred Hutch’s Halloween pumpkin carving contest, Teams players: Seattle Seahawks and Microsoft partner to put fans in a virtual ‘Pregame Huddle’, Tech in 2020 and beyond: The economy, Amazon, antitrust and the potential impact of the election, Adventures in online learning: Microsoft Teams getting chat controls, and schools can hardly wait, GeekWire Summit recap: Final week highlights include T-Mobile CEO and COVID-19 data gurus, Amazon’s first $100B quarter? A recent IDC report noted that while AR and VR headset shipments would likely fall in the immediate wake of the COVID-19 outbreak, this is mainly due to supply chain disruptions, and the longer term impact could be more positive. Back in 2017, news emerged that Walmart was teaming up with Strivr … This summer it announced a deal with Walmart, which will use STRIVR’s platform to train employees at more than 200 of its Walmart Academy learning centers that educate more than 140,000 employees per year. Players strap on a headset and use STRIVR’s software to watch immersive, 360-degree video recorded from a given perspective on the field or court. STRIVR has also partnered with United Rentals, which will use virtual reality in the same way, training employees on safety and sales training in virtual construction sites.

It runs more than 45 modules, simulating events that would be difficult to run as physical training scenarios, like a Black Friday shopping rush. Walmart is putting 17,000 VR headsets in its US stores for training, Best Buy’s three-day sale on OLED TVs, headphones, and more ends Saturday, But there are plenty of other great deals, Woot is selling refurbished Pixelbook Go laptops that don’t have Google branding, This weird ‘debranded’ Pixelbook Go is kind of amazing, Sign up for the Teams are also being “bombarded” by different tech-related products every day, Belch noted. Walmart is going to send Oculus Go virtual reality headsets to every US branch of its stores, expanding a VR-based employee training system it announced last year. While Strivr’s platform is largely geared toward training people for real-world interactions, it still fits into that broader narrative that could see VR uptake skyrocket, especially if social distancing measures last longer than anticipated, or become more commonplace due to future virus outbreaks. STRIVR has 54 employees and raised $5 million last year; the NFL’s investment arm, 32Equity, participated in the round. But now the company has realized its technology is valuable for customers outside of sports. “That couldn’t be any further from the truth. Founded in 2015 by former Stanford football kicker Derek Belch and Stanford associate professor Jeremy Bailenson, STRIVR has developed a virtual reality platform used by teams across all the big sports leagues. Strivr also expanded to other sports, including baseball and ice hockey. “Ultimately, everything associates do is geared toward giving customers the best experience.

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